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COURSE DESCRIPTIONS
GE 100 Developmental English
This course will help students with varying needs excel at becoming
stronger, more consistent and more creative writers. Included
with every new copy of the accompanying text is an innovative
CD featuring 55 audio and animated "mini-lectures" on
key writing and grammar topics, to help students master the concepts.
GE 105 Fundamentals of Psychology
This course helps students understand why other people do the
things they do and helps them better understand themselves and
their reactions to other people. It explores how the brain and
body are connected, how to improve learning abilities and memory,
and how to deal with the stresses of life, both ordinary and extraordinary.
Using the APA undergraduate psychology learning outcomes, this
course presents comprehensive coverage of key research.
GE 110 Fundamentals of Sociology
This course presents a rich and practical examination of sociological
theory. The course examines three main perspectives--functionalism,
symbolic interactionism, and conflict theory--and applies them
throughout. Students explore the "stories" behind sociological
ideas and the individuals who developed them, to help view sociology
as an intellectual community of ideas across space and time.
GE 115 Fundamentals of Math
This course encourages students to see and interpret the mathematics
that appears every day by using a wide variety of examples and
exercises to connect the mathematical content with the real world.
Students will study topics from whole and fractional numbers to
statistics and algebra.
GE 120 English Composition I
This course introduces students to the basics of composition,
grammar and provides clear explanations of the writing process,
critical thinking, and argument. It provides the latest documentation
guidelines in MLA, APA, Chicago, and CSE styles.
GE 121 English Composition II
This course illustrates that good research and lively writing
do not have to be mutually exclusive. Students are encouraged
to find ways to bring their writing to life, even though they
are writing with “facts.” Full explanations of the
technical aspects of writing and documenting source-based papers
help students develop sound research and analysis skills.
GE 130 Fundamentals of Speech Communication
This course is designed to introduce students to the basics of
the skills and competencies of speech communication.
GE 210 Applied Ethics
This course examines various ethical theories and ties them to
contemporary ethical issues in a format that allows students to
engage the subject matter through application of those theories
and concepts. Students are presented with various ethical debates
on important social issues through paired readings in a “pro-con”
format. Topics cover the death penalty, abortion, homosexual relations,
animal rights, obligations to the impoverished in other countries,
and terrorism, allowing students to formulate their own judgments
about controversial issues and engage them to consider the implications
of various ethical theories for questions about free will, just
deserts, and the nature of ethical behavior.
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GE 200 American History I
This course presents a balanced overview of the United States
as an unfolding story of national development. Students will study
history spanning early Native American culture before conquest,
through the Civil War.
GE 201 American History II
Part 2 of American History explores the period from the end of
the Civil War through the year 2006. The integration of political,
diplomatic, social, cultural, and economic history tells the story
of all Americans–white, black, Native American, Hispanic,
women, politicians, business leaders, and everyday people.
GE 215 Fundamentals of Biology
This course introduces students to the basics of biology. Topics
cover a wide variety of subjects including Biochemistry, Climate
and Biomes, Mendelian and Quantitative Genetics, Natural Selection,
Respiratory, Cardiovascular, and Excretory Systems, Endocrine,
Skeletal, and Muscular Systems, Brain Structure and Function,
Plant Physiology and many more.
GE 220 Environmental Science
This course covers topics in environmental economics and environmental
policy, chemistry, energy, and ecosystems, biodiversity, agriculture,
urbanization, resources management, environmental health and toxicology,
the atmosphere, global climate change, nonrenewable and renewable
energy alternatives, waste management, sustainable solutions,
and many others.
GE 225 Fundamentals of Physical Science
This course presents a clear and engaging introduction to physics,
chemistry, astronomy, and earth sciences. Some of the major topics
include Newton’s First Law of Motion - Inertia, Newton’s
Second Law of Motion - Force and Acceleration, Newton’s
Third Law of Motion - Action and Reaction, Momentum, Energy, Gravity,
Fluid Mechanics, Heat, Electricity, Magnetism, Waves and Sound,
Light and Color, The Atom, Nuclear Energy, Elements of Chemistry,
Rocks and Minerals, Oceans and Atmosphere, Driving Forces of Weather,
The Solar System, Stars and Galaxies, The Structure of Space and
Time, and many more.
GE 230 Western Civilization I
This course covers topics in western civilization from the beginning
to year 1715. It integrates coverage of social, economic, religious,
and cultural history within a traditional, political framework.
Also presented are constitutional documents, political theory,
philosophy, imaginative literature, and social description. Students
should learn to understand and respect other cultures; and think
critically about history.
GE 231 Western Civilization II
This course follows course GE 230 Western Civilization I, and
covers topics in western civilization from the year 1600 to the
present day.
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GE 240 United States Government
This course introduces students to the essentials of American
government and its history up to the 2008 elections. Topics include
the international, demographic and economic environment, the constitution,
the federal system, congress, elections, media, interest groups
and more. Students will explore some of the hottest political
issues of the day, such as immigration reform and the challenge
posed by nuclear programs in Iran and North Korea.
ACC 200 Accounting I
This is the first of 2 courses that introduce students to the
comprehensive components that constitute managerial and financial
accounting. Students will examine and be able to prepare financial
statements, budgets, and employ accounting data in making strategic
and managerial business decisions.
ACC 201 Accounting II
This course follows ACC 200 Accounting I with topics in financial
analysis, costing, and performance evaluation.
BUS 100 Fundamentals of Business
This course introduces students to fundamental business concepts,
the business environment, forms of business, management, marketing
and the principles of business finance.
MKT 105 Fundamentals of Marketing
This course will examine how to create customer value, target
the correct market, and build customer relationships. The changing
nature of consumer expectations means that marketers must learn
how to build communities in addition to brand loyalty. Today’s
marketing challenge is creating vibrant, interactive communities
of consumers who make products and brands a part of their daily
lives. Students will explore how to create value and gain loyal
customers.
BUS 110 Organizational Behavior
This course examines organizational theory and application. It
provides a comprehensive review of individual, group, and organizational
performance in relation to organizational structures in contemporary
business settings.
BUS 115 Fundamentals of Management
This course introduces students to management philosophies in
today's changing world. It includes globalization, ethics, diversity,
customer service, and innovation from a managerial perspective.
BUS 200 Business Ethics
This course explores the theoretical background of ethics, ethical
decision making, relationships between businesses and stakeholders,
ethical issues relating to the firms interaction with the natural
environment, health care, and ethical issues related to information
technology, strategic planning, and corporate culture. Students
will consider the positive consequences of ethical behavior, and
the negative consequences of unethical behavior.
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FIN 210 Fundamentals of Finance
This course Explores the concepts, techniques and tools used for
financial decision-making including capital structure planning,
financing decisions, working capital management and financial
management for global corporations.
BUS 220 Business Communication
This course explores the fundamentals of communications that apply
to the business setting. Particular focus is given to the writing
process, crafting effective brief messages, messages for electronic
media, reports and oral presentations, and employment messages.
BUS 230 Business Math
This course links mathematics with real business practices in
real businesses, and gives students a better appreciation for
and understanding of the concepts that are vital in the business
world. Topics include banking, business statistics, trade and
cash discounts, markups and markdowns, payroll, consumer credit,
mortgages, insurance, taxes, and stocks and bonds.
ACC 410 Cost Accounting
This course presents the most current practice and theory, and
reaches beyond cost accounting procedures to consider concepts,
analyses, and management. Professional issues related to Management
Accounting and Management Accountants are emphasized. Topics cover
the accountant's role in the organization to performance measurement,
compensation, and multinational considerations.
ACC 415 Financial Accounting
This course emphasizes the ideas and practices followed by today's
business entrepreneurs when developing and implementing accounting
information in the preparation of financial reports to external
parties including investors, creditors and tax authorities. Students
gain valuable insights into the application of accounting and
accounting principles as they relate to a company’s performance
and valuation.
ACC 420 Managerial Accounting
This course explores accounting as it applies to the internal
managerial decision making process. Students will examine the
process of identifying and applying forward-looking accounting
information to plan, evaluate and control a corporate entity.
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ACC 430 Introduction to Taxation
This course introduces students to the major concepts, updates
and mandates in federal taxation. Topics include tax research,
partnerships, s corporations, tax returns, administration procedures,
and u.s. taxation of foreign-related transactions.
BUS 300 Business Research
This course provides students with comprehensive coverage of the
research experience as it relates to business topics. Managerial
decision making is the underlying theme, and topics are presented
and organized in a manner that allows students to thoroughly explore
business research functions. Students will complete an in-depth
business research project as a part of this course.
BUS 330 Human Relations in Business
This course Focuses on human relations issues and competencies
relevant to today’s work environment, taking a two-pronged
approach that improves interpersonal skills by first presenting
basic concepts and then by facilitating skill development and
self-assessment. It features skill-building exercises that prepare
students for today’s business environment.
BUS 340 Business Information Systems
This course introduces students to the fundamentals of management
information systems (MIS) and how people use information systems
to solve business problems and satisfy business objectives. It
explores personal, workgroup, and enterprise management information
systems.
BUS 350 Human Resource Management
There is no greater asset to a company than its employees. In
this course, students evaluate how to maximize a firm’s
potential through identifying and keeping an ideal workforce through
the world of human resource management. Today’s human resource
professionals are not focused solely on administrative tasks.
Rather, they work in all levels of the organization, and are aligned
with the strategic goals of the firm. Topics include HR business
ethics, social responsibility, legal considerations, staffing,
human resource development, performance management and appraisal,
compensation, employee and labor relations, and operating in a
global environment.
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BUS 360 Customer Relationship Management
This course emphasizes the importance of customer contact centers,
the multiple channels used to communicate effectively with consumers,
and why they are so valuable to a company’s bottom line.
Students explore multi-channel contact center strategies including
all forms of customer contact, such as: voice, email, fax, Web
and more. Students evaluate how customer service experiences impact
consumer behavior and purchasing plans, and assess numerous lists,
charts, and calculations that can be used to determine customer
relationship management effectiveness.
BUS 370 Business Law
In this course, students will explore both the contracts and the
regulatory material that is crucial for business law professions.
Topics include business decisions, online commerce & Internet
law, business ethics, international law, non internet-related
legal issues, and landmark cases which highlight the most important
cases and statutes that have shaped the law in the United States.
BUS 380 Leadership in Organizations
Effective leadership is the cornerstone of any business venture.
Much research has gone into discovering how people lead effectively,
and many executives want to know how to turn this research toward
their advantage. This course addresses both the theoretical and
the practical side of leadership and provides practical advice
for business leaders.
BUS 390 Entrepreneurship
This course introduces students to the process of entrepreneurial
success and shows them how to be effective every step of the way.
Topics include recognizing opportunities and generating ideas,
feasibility analysis, writing a business plan, industry and competitor
analysis, developing an effective business model, preparing the
proper ethical and legal foundation, assessing a new venture’s
financial strength and viability, financing and funding, unique
marketing issues, intellectual property, and strategies for growth.
BUS 395 Strategic Management
This course presents students with the concepts they will need
to know to form business policy and strategy. Emphasis is placed
on sustainability, strategy formulation, strategy implementation
and control, and the strategic concepts students will need to
know as we face future environmental issues including, climate
change, global warming and energy availability.
BUS 400 Quantitative Methods
This course provides a simple and practical introduction to an
area that students can find difficult, avoiding excessive mathematics
and abstract theory. It shows how to apply quantitative ideas
to the real problems faced by managers, and includes numerous
exercises and examples that help students understand the relevance
of quantitative ideas to business.
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BUS 405 Fundamentals of Macroeconomics
This course provides an analytical approach to macroeconomics
using the latest policy and data. Students are encouraged to think
like economists through the application of concepts to today’s
events, news, and research. Topics include macroeconomic trends,
fluctuations, and policy. Students explore economic growth, finance,
saving and investment, inflation, the exchange rate and the balance
of payments, aggregate supply and aggregate demand, u.s. inflation,
unemployment, fiscal and monetary policy, and international trade
policy.
BUS 406 Fundamentals of Microeconomics
In this course, students analyze the latest concepts in microeconomic
theory. Topics include how markets work, firms and markets, market
failure and government, factor markets, inequality, and uncertainty.
Students explore demand and supply; elasticity; efficiency and
equity; government actions in markets; global markets, utility
and demand, production output and costs, perfect competition,
monopolistic competition, oligopoly, and economic inequality.
BUS 410 Operations Management
This course provides students with a comprehensive framework for
addressing operational process and supply chain issues to create
value through operations management. Topics include competing
with operations, project management, process strategy, process
analysis, quality and performance, capacity planning, constraint
management, lean systems, supply chain design and integration,
inventory management, forecasting, operations planning and scheduling,
and resource planning.
BUS 499 Comprehensive Business Plan (6 units)
Students taking this course will develop a comprehensive business
plan for a real or fictitious business. Working from knowledge
gained through completion of prior courses and with the guidance
of the instructional faculty, students will develop and refine
a plan that includes the major components: the executive summary
section, the business section, the market analysis section, the
financing section, and the management section.
MKT 400 Consumer Behavior
This course explores how the examination and application of consumer
behavior is central to the planning, development, and implementation
of marketing strategies. Topics include introduction to the consumer
research process, market segmentation, consumer motivation, personality
and consumer behavior, consumer perception, consumer learning,
consumer attitude formation and change, communication and consumer
behavior, the family and its social class standing, influence
of culture on consumer behavior, subcultures and consumer behavior,
cross cultural and global consumer behavior, diffusion of innovations,
consumer social responsibility, and green marketing.
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MKT 410 Marketing Research
This course provides students with the fundamentals of marketing
research and provides them with extensive information on how to
use it. Topics include: the Marketing Research Process, Characteristics
of the Marketing Research Industry, Defining the Problem and Determining
Research Objectives, Research Design, Secondary Data and Online
Information Databases, Standardized Information Sources, Exploratory
and Qualitative Research Techniques, Evaluating Survey Data Collection
Methods, Measurement in Marketing Research, Developing Questions
and Designing the Questionnaire, Determining How to Select the
Sample, Determining the Size of a Sample, Dealing with Field work
and Data Quality Issues, Descriptive Analysis, Performing Tests,
Regression Analysis, and Research Reporting and Presentation.
MKT 420 E-Marketing
E-marketing is traditional marketing using electronic methods.
The Internet and other technologies have had a profound effect
on the way we do business. This transformation has resulted in
new business techniques that add customer value, build customer
relationships, and increase company profitability. Stressing product,
pricing, distribution, and promotion, this course employs a strategic
perspective and gives detailed attention to existing and emerging
practices: namely, blogs, social networking, online branding,
and search marketing. Other topics include Internet user characteristics
and behavior, e-marketing communication, customer relationship
management, ethics and law, point-of-purchase scanning devices,
databases, and other offline technologies.
MKT 430 Branding and Channel Management
This course explores the fundamentals of branding and market channel
management. Branding topics include positioning brands and developing
brand meaning, brands as corporate profit drivers, advertising,
pricing, segmentation, and more. Channel management topics include
the design, development, maintenance, and management of effective
relationships among worldwide marketing channels to achieve sustainable
competitive advantage by using strategic and managerial frames
of reference.
BUS 415 eCommerce
This course covers the three major driving forces behind e-commerce,
technology change, business development, and social issues. Topics
include: technology infrastructure for e-commerce, the Internet
and www, building an e-commerce web site, security and payment,
business concepts and social issues, online retailing and services,
online content and media, social networks, auctions, portals,
and B2B ecommerce.
BUS 420 Data Management
This course introduces the essential concepts students need to
create and use small databases. Topics include: database fundamentals,
the relational mode, structured query language, database design,
data modeling and the entity-relationship model, database management,
database administration, database processing applications, and
database processing for business intelligence.
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BUS 430 Fulfillment and Customer Service
This course presents the fundamentals of the customer service
industry, current trends and the ability to interpret those trends,
and the primary abilities and strategies which lead to the successful
implementation of customer service. It pinpoints the skills needed
to improve and sustain customer satisfaction and business relationships.
FIN 440 Corporate Finance
This course presents core principles of corporate finance within
a unique organizational structure that builds from perfect to
imperfect markets. This unifying perspective and an example-driven
presentation develop students’ understanding by building
from simple to complex and from concrete to theoretical. Topics
include: Time Value of Money, uncertainty, risk and return, fluctuating
interest rates, capital budgeting, comparables, financial theories
(CAPM assumptions and M&M propositions), and capital structure.
FIN 445 Investments and Portfolio Management
This course explores international capital markets using numerous
examples to illustrate the applications of concepts and theories.
Topics include: currency exchange rates, foreign exchange parity
relations, foreign exchange determination and forecasting, international
asset pricing, equity concepts and techniques, global bond investing,
alternative investments, the case for international diversification;
derivatives, currency risk management, global performance evaluation,
and structuring the global investment process.
FIN 450 International Finance
this course will illustrate how the leaders of tomorrow’s
multinational enterprises will recognize and capitalize on the
unique characteristics of global markets. Topics include: globalization
and the multinational enterprise, financial goals & governance,
the international monetary system, the balance of payments, current
multinational financial challenges, the foreign exchange market,
foreign currency derivatives, interest rate and cross currency
swaps; foreign exchange rate determination & forecasting,
transaction exposure, operating exposure, translation exposure,
the global cost and availability of capital, international portfolio
theory & investment, foreign direct investment theory &
strategy, multinational capital budgeting, multinational tax management,
working capital management and international trade finance.
FIN 455 Financial Institution Management
This course focuses on managing return and risk in modern financial
institutions. The central theme is that the risks faced by managers
and the methods and markets through which these risks are managed
are becoming increasingly similar, whether an institution is chartered
as a commercial bank, a savings bank, an investment bank, or an
insurance company. Although the traditional nature of each sector's
product activity is analyzed, a greater emphasis is placed on
new areas of activities such as asset security, off-balance-sheet
banking and international banking.
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ACC 400 Intermediate Accounting
This course integrates FARS/Codification exercises, cases, and
simulations into the lessons and introduces students to the codification
project. It explores how to leverage everyday accounting programs
like Excel, GLS, and other computerized accounting software giving
students a strong background in the tools needed in the accounting
profession.
ACC 405 Advanced Accounting
This course allows students to think critically about accounting,
just as they will do preparing for the CPA exam. Students gain
a well-balanced appreciation of the Accounting profession and
explore financial reporting as a product of intense and considered
debate that continues today and into the future.
ACC 425 Accounting Information Systems
This course presents an overview of the conceptual foundations
of Accounting information Systems (AIS). It explores control and
audit of accounting information systems, accounting information
systems applications, and the systems development process. Topics
include: transaction cycles and controls, systems life cycle,
databases and data modeling, computer-based controls, fraud, and
auditing.
ACC 440 Auditing and Attestation
Revised annually, this course is a comprehensive study for the
Certified Public Accountant's (CPA) Exam and prepares students
with detailed outlines, study guidelines and skill-building problems
and solutions that help them to identify, focus on, and master
the specific topics that need the most work. It contains all current
AICPA content requirements in auditing and attestation.
BUS 460 Global Business Foundations
This course illustrates how successful managers must function
in a competitive world. It emphasizes skills development, emerging
markets, and geographical literacy. Topics include: An Overview
of International Business; Global Marketplaces and Business Centers;
Legal, Technological, and Political Forces; The Role of Culture.;
Ethics and Social Responsibility in International Business; International
Trade and Investment Theory; International Monetary System and
the Balance of Payments; Exchange and International Financial
Markets; Formulation of National Trade Policies; International
Cooperation among Nations; International Strategic Management;
Strategies for Analyzing and Entering Foreign Markets; International
Strategic Alliances; International Organization Design and Control;
Leadership and Employee Behavior in International Business; International
Marketing; International Operations Management; International
Financial Management; Human Resource Management and Labor Relations.
BUS 465 Trade in International Business
This course introduces students to the fundamentals of trade in
international operations and provides an informative focus on
the future development of the world economy. Students will explore
the underlying issues involved in developing and managing cross-border
trade, the structure of the global economy, the dynamics governing
world trade, the practice of export trade - the methods, procedures,
conventions, documentation and laws. Finally, students will examine
the prospects and likely future development of global trade.
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BUS 470 Legal Operations in International Business
This course emphasizes practical application and theory of international
business law. Students will explore the diversity and similarity
of how firms are currently regulated and governed around the world.
Topics include: structure of the legal environment for global
business, international relations, multinational enterprises,
dispute settlement across national borders, rules for global trade
in goods and services, and legal issues involving foreign investment,
intellectual property, money and banking, sales, transportation,
financing, and taxation.
MKT 435 Marketing Concepts in International Business
This course illustrates the excitement, challenges, and controversies
of global marketing. Case studies feature high-profile, real-world
companies and products, allowing students to explore the latest
research, master concepts, and understand the challenges associated
with marketing in a global arena.
PM 400 Fundamentals of Project Management
This course presents a managerial, business-oriented approach
to the management of projects, reinforced with current examples
of project management in action. Topics include: The Organizational
Context: Strategy, Structure, and Culture; Project Selection and
Portfolio Management; Leadership and the Project Manager; Scope
Management; Project Team Building, Conflict, and Negotiation;
Risk Management; Cost Estimation and Budgeting; Project Scheduling:
Networks, Duration Estimation, and Critical Path; Project Scheduling:
Lagging, Crashing, and Activity Networks; Critical Chain Project
Scheduling; Resource Management; Project Evaluation and Control;
Project Closeout and Termination.
PM 410 Project Scheduling and Costing
This course explores how to establish realistic estimates for
successful project completion. Based on PMI standards, this course
illustrates how to control a project schedule and costs, and explains
how to develop project plans and processes so that schedule and
cost control are achievable goals. Additional material is provided
relevant to those preparing to take the PMP certification exam.
PM 420 Project Risk Management
This course introduces students to risk management theories and
tools to manage project risk properly, efficiently, and effectively.
The Active Threat and Opportunity Management (ATOM) methodology
enables project managers to apply a simple, step-wise process
for managing risk. It provides practical advice on how to manage
risk properly, tips on how to get the most out of the risk management
process, and guidance to help minimize threats, maximize opportunities,
and achieve objectives.
PM 430 Project Communication and Procurement
Using the Project Management Institute's Project Management Body
of Knowledge (PMBOK) as a framework, this course provides all
the tools, techniques, and best practices to successfully execute
projects, keep your team and customers fully apprised, and deliver
crucial information in a timely manner. With shorter production
cycles and the demand for projects being faster, cheaper, and
better, the need for project communications tools has increased.
Written with the project manager, stakeholder, and project team
in mind, this course provides the best practices, tips, tricks,
and tools for successful project communications and planning.
